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Business Information by Gladys Edmunds

Business Information by Gladys Edmunds
At age 15 Gladys developed a travel service that would prosper for more than 30 years. She is a national award winning entrepreneur, keynote speaker, author and columnist. Visit her at

Stress-Busting 101 For The Holidays

Stress-Busting 101 For The Holidays

While having lunch with a long time friend and the owner of a floral shop we talked about the ups and downs of this time of the year. Her company sells plants and flowers but also does holiday decorating for both homes and businesses. I said that this is my favorite time of the year; the bright lights, decorations, Christmas music, delicious foods and great parties. I was going on and on about the wonders of the holiday season.

She listened intently and finally said that she appreciated my enthusiasm for the holidays. But her view was different. She said that this is the time of year that sends her stress level over the top. She talked about pushy, demanding and sometimes rude customers that she and many other retailers have to deal with.

I understand the many difficulties in dealing with tough customers. But I also know that the purpose of a business is huge. We have to become a profitable contributor to society and the economy by employing people and on top of that make a living for ourselves. And the only way that this can happen is with customers.

In a nutshell, the customer is at the root of our business success. And we must be able to maintain our balance while dealing with customers. I shared a few suggestions with my friend that we could all use to help keep it together during this busy time and beyond.

Pay attention to how you think. If we are not careful, this is an area that can get us in trouble. I can remember my grandmother making a negative comment about one of the neighbors. My grandfather told her not to hold negative thoughts about the neighbor because soon she would be voicing her thoughts and the next thing to come is that she would begin to act out her thoughts, and in no time the neighbor would know how she felt.

So when you catch yourself thinking poorly of your customers try to find something in that person's behavior that can reverse your thought. After all, we have no way of knowing what has happened in a person's life to make them misbehave.

Have a support system. Make certain you have a friend or two that you can call to help you escape the madness for a couple of hours. Sometimes just a lunch break with fun friends or an after work beverage. I have a friend who texts or emails funny jokes to me. That puts a funny and positive spin on the busiest days.

Find a way to bring in balance. A healthy balance of mind, body and emotions is helpful and allows you to deal with stressful times better. Take out a few minutes a couple of times a day to do deep breathing or meditating or just power down and spend a little time in being quiet.

Exercise. Continue or establish an exercise routine. I have found that when physical exercise is added to your daily routine it becomes a great stress buster. I have heard many entrepreneurs say that they

don't have time to exercise. During this time of the year we can't afford not to employ every technique possible to avoid stress. If you can't go to the gym take a walk around the block. I promise you it will make a difference.

Take a minute and review these few ideas to make sure that they are a part of your entrepreneurial stress-busting repertoire and give thanks and be grateful for the customers who are shopping in your business. We can't survive in business without them!

Read other business articles by Gladys Edmunds

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